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Superannuation
05 September 2025 by Maja Garaca Djurdjevic

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Boomers prefer super over shares

  •  
By Christine St Anne
  •  
2 minute read

Despite market volatility superannuation has replaced property and shares as the number one investment choice. 

Almost 50 per cent of baby boomers polled plan to make additional contributions to superannuation on a regular basis, according to a survey from the Commonwealth Bank.

Results from the survey showed that superannuation was the preferred investment choice. Investment in shares and property fell from 56 per cent in 2006 to 39 per cent in 2008.

The survey of 371 people aged 45 to 64 was conducted in February and March, at a time when superannuation returns were moving into the red.

While the results are encouraging, many people are still missing out on having the opportunity to grow their superannuation, according to industry body, the Australian Institute of Superannuation Trustees (AIST).

 
 

"Women and those on the lower end of the income scale still need to put more money into superannuation." AIST chief executive Fiona Reynolds said.

Reynolds said it was encouraging that the Government had made some noise in regards to maternity leave. 

"We hope part of the maternity leave payments will be directed to superannuation," she said.

Reynolds would also like to see the co-contribution initiative extended to cover more people.