X
  • About
  • Advertise
  • Contact
  • Events
Subscribe to our Newsletter
  • News
    • Markets
    • Regulation
    • Super
    • M&A
    • Tech
    • Appointments
  • Podcast
  • Webcasts
  • Video
  • Analysis
  • Promoted Content
No Results
View All Results
  • News
    • Markets
    • Regulation
    • Super
    • M&A
    • Tech
    • Appointments
  • Podcast
  • Webcasts
  • Video
  • Analysis
  • Promoted Content
No Results
View All Results
No Results
View All Results
Home News

Dixon sees FOFA as growth driver

FOFA-related marketing to communicate changes to the public could spur more demand for advice.

by Victoria Tait
July 13, 2011
in News
Reading Time: 2 mins read
Share on FacebookShare on Twitter

The federal government’s planned Future of Financial Advice (FOFA) reforms could mean more clients for practices that are prepared, the managing director of an independently-owned dealer group has said.

“With so much reforming, one thing we might see is a lot more people thinking about their superannuation and investment situation,” Dixon Advisory and Superannuation Services managing director Alan Dixon said.

X

“It might actually be a good time for businesses who are completely FOFA-ready and who have a good proposition to pick up a few new clients.”

In late April, Financial Services and Superannuation Minister Bill Shorten unveiled the changes, which revolve around making remuneration more transparent and banning advice-related commissions.

Dixon said the government’s reform package might need advertising and marketing support because many people outside the advice industry were unaware of the changes.

“If you ask the average person down at the local coffee shop how much they know about FOFA, they’d just look at you blankly,” he said.

Asked whether the reforms would change Dixon’s growth strategy, he said no.

“We still hope to get quite a bit bigger over time. We hope to do that by advertising and providing a good mix of service,” he said.

“There are a lot of really good planners who are [older] and who have not set themselves up with a strong succession plan.

“We think there remains a possibility that there’ll continue to be a lot of opportunity for groups that have a clear, client-friendly strategy.”

Dixon’s father, Daryl, founded the business in 1986. He is executive chairman of the independently-owned practice, which has about 60 advisers and $4 billion under advice.

Related Posts

‘Worst monthly vibe’ for Bitcoin since 2022: BTC Markets

by Olivia Grace Curran
November 26, 2025

BTC Markets analyst Rachael Lucas has described the month as “a perfect storm”, with spot ETFs turning from net buyers...

Allianz flags India’s rising market power

by Olivia Grace Curran
November 26, 2025

The investment firm’s Outlook 2026: Navigate New Pathways report has highlighted India’s exceptionally favourable demographics are being matched by rapid...

Institutions back US equities and expand private market exposure

by Adrian Suljanovic
November 26, 2025

Australian institutional investors, particularly superannuation funds, have planned to maintain their exposure to US markets in 2026 while increasing their...

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

VIEW ALL
Promoted Content

Global dividends hit a Q3 record, led by financials.

Global dividends surged to a record US$518.7 billion in Q3 2025, up 6.2% year-on-year, with financials leading the way. The...

by Capital Group
November 18, 2025
Promoted Content

Why smaller can be smarter in private credit

Over the past 15 years, middle market direct lending has grown into one of the most dynamic areas of alternative...

by Tim Warrick, Managing Director of Principal Alternative Credit, Principal Asset Management
November 14, 2025
Promoted Content

Members Want Super Funds to Step Up Security

For most Australians, superannuation is their largest financial asset outside the family home. So, when it comes to digital security,...

by MUFG Pension & Market Services
October 3, 2025
Promoted Content

Boring Can Be Brilliant: Why Steady Investing Builds Lasting Wealth

In financial markets, drama makes headlines. Share prices surge, tumble, and rebound — creating the stories that capture attention. But...

by Zagga
October 2, 2025

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

Latest Podcast

Podcast

Relative Return Insider: Economic shifts, political crossroads, and the digital future

by InvestorDaily team
November 13, 2025
After more than two decades, InvestorDaily continues to be an institution that connects and influences Australia’s financial services sector. This influential and integrated media brand connects with leading financial services professionals within superannuation, funds management, financial planning and intermediary distribution through a range of channels, including digital, social, research, broadcast, webcast and events.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About Us

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • Markets
  • Appointments
  • Regulation
  • Super
  • Mergers & Acquisitions
  • Tech
  • Promoted Content
  • Analysis

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Markets
  • Regulation
  • Super
  • M&A
  • Tech
  • Appointments
  • Podcast
  • Webcasts
  • Promoted Content
  • Events
  • About
  • Advertise
  • Contact Us

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited