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ANZ set for adviser growth in 2013

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By Samantha Hodge
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3 minute read

Year of strategy execution ahead

ANZ plans to focus on adviser growth and strategy execution this year, expecting both greater adviser numbers and greater productivity.

"We are expecting a positive year for all of our businesses," ANZ head of aligned licensees Neil Younger told InvestorDaily.

"We are set for growth in adviser numbers and greater productivity across all of our brands. Investment has been directed toward the licensee businesses and we are looking to take advantage of the changing environment," he said.

Mr Younger explained that in 2012 the business was focused on steps to position itself for the introduction of FOFA reforms. For 2013, it has planned a year of strategy execution, with a focus on three key areas.

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"[These are] attracting and retaining the right advisers to our three main brands: RI Advice, Financial Services Partners and Millennium3 by providing clear, differentiated solutions," he said.

The firm also plans to expand its Home for Life concept, delivering business life stage solutions to its network of advisers, including succession strategies for practices looking to realise value.
 
Lastly, ANZ will support the professionalism and profitability of its planners by focusing on knowledge, efficiency and innovation through its advice delivery team.

A key part of the group's approach has been ANZ's appointment of Darren Whereat as head of RI Advice. Mr Whereat took over the role from Paul Campbell who stepped down on 7 December 2012.

Previously, Mr Whereat managed BT's dealer services business, Licensee Select, and had responsibility for AdviserNETgain.

"Darren will be responsible for leading an experienced regional management team that is focused on driving even greater growth for RI, building on its strong position in the market and leveraging new capabilities for clients," Mr Younger said.

In November, RI Advice also appointed ex-BT Financial Group senior manager David Hunt as manager of the northern region to drive growth opportunities as the industry readies for FOFA.

The ANZ-owned group restructured its practice agreements in early 2012 to accommodate the regulatory changes.