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Link and Rest extend partnership for further 5 years

By Jessica Penny
3 minute read

Link Group has officially renewed its mandate with the industry fund, extending their partnership spanning three decades.

Commencing this month, the new contract also includes an option for Rest to extend the five-year term for two additional periods of 12 months each.

The firms explained that Link will continue to deliver core administration while also expanding on its customer engagement services to Rest, which has been its client since 1992.

The two organisations also intend to create a joint digital innovation team to enhance the digital services and technology solutions available to Rest members.


In February, the two firms announced that they had agreed in principle to an extension of their 30-year partnership, and would negotiate the final terms and conditions of the contract.

On the occasion, Link Group chief executive officer, retirement and superannuation solutions, Dee McGrath, said: “After a competitive tender process, we are proud that Link Group has once again been chosen as Rest’s preferred superannuation and retirement solutions partner, and we are excited for the opportunity to work with their team to help deliver on their digital transformation agenda.

“Our focus is on embedding the new platform and digital services to enable Rest to deliver better retirement outcomes to members,” Ms McGrath explained.

Commenting on this last month, Rest CEO Vicki Doyle said the initiative represented an important milestone in the fund’s aim to reduce complexity in the super sector.

“We fundamentally believe that the simpler and easier super is for our members to understand and access, the easier it is for them to take action and improve their retirement outcomes,” Ms Doyle said.

“This proposed agreement with Link Group aims to support our objectives to make super as easy to understand as possible, while leveraging our scale to deliver the best possible value to them.”