Sun Hao has taken the position, where he will be held responsible for building brand recognition and deepening relationships with chief investment officers, C-suite executives and other decision-makers in Chinese banks, pension plans and insurance companies.
He most recently was general manager for Legg Mason’s Shanghai operations. Previously, Mr Hao held institutional client coverage and business development roles at AllianceBernstein, Amundi, PIMCO and ING.
In the new role, Mr Hao will be reporting to Philip Hsin, head of PGIM’s institutional relationship group in Asia Pacific, ex-Japan.
PGIM currently operates in the Chinese market through a number of its wholly owned affiliates and manages assets on behalf of Chinese institutions.
It has also served retail and institutional clients in China since 2004 through Everbright PGIM Fund Management Co, a joint venture with Everbright Securities based in Shanghai.
PGIM chief executive David Hunt said China is a key market for the company.
“As one of the fastest-growing asset management markets globally, China is a key strategic priority for PGIM, and we believe that our deep expertise across public and private assets, combined with our scale, positions us to meet the evolving needs of China’s client base,” Mr Hunt said.
“As part of PGIM’s long-term commitment to the Chinese market, Sun’s appointment will deepen our existing client relationships, while also identifying new opportunities.”
Mr Hsin added Mr Hao’s knowledge of the local investment management landscape will enable him to “play a vital role in supporting PGIM to grow its asset base from Chinese clients primarily in the outbound market”.
