Online broker Bell Direct has partnered with Lincoln Indicators in order to offer its clients access to the company’s do-it-yourself investment platform Stock Doctor.
The partnership enables subscribers to Lincoln Indicator’s platform, Stock Doctor, to directly trade from the platform and have their portfolios automatically updated from their Bell Direct account, a statement issued by the online broker said.
Bell Direct chief executive, Arnie Selvarajah, said the integration of the Bell Direct trading capability with Stock Doctor places clients at the centre of the service.
Clients who take up the joint Stock Doctor and Bell Direct service will be able to access research on all 2,000 ASX companies and construct a portfolio that suits their investment objectives, the statement said.
Clients can subsequently activate their trades using Bell Direct’s trading platform.
“This partnership is disruptive to traditional research and online broking models as it allows clients to construct their own portfolios using the Stock Doctor technology and Bell Direct broking platform,” Mr Selvarajah said.
“Our new partnership with Lincoln Indicators is a smarter way of giving our clients more control and confidence in achieving long-term investment success.”
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