X
  • About
  • Advertise
  • Contact
  • Events
Subscribe to our Newsletter
  • News
    • Markets
    • Regulation
    • Super
    • M&A
    • Tech
    • Appointments
  • Podcast
  • Webcasts
  • Video
  • Analysis
  • Promoted Content
No Results
View All Results
  • News
    • Markets
    • Regulation
    • Super
    • M&A
    • Tech
    • Appointments
  • Podcast
  • Webcasts
  • Video
  • Analysis
  • Promoted Content
No Results
View All Results
No Results
View All Results
Home News Markets

Sustainable funds rebrand amid greenwashing scrutiny

Morningstar findings reveal that over 250 sustainable products globally rebranded or dropped key ESG terms in 2024, driven by concerns over regulatory greenwashing.

by Laura Dew
February 3, 2025
in Markets, News
Reading Time: 3 mins read
Share on FacebookShare on Twitter

In the research house’s global environmental, social and governance (ESG) flows report for the three months to 31 December, Morningstar revealed closures and rebranding activity surged in 2024.

In Europe, 94 sustainable funds closed in the fourth quarter, bringing the total to 351 for the year. Meanwhile, 213 funds underwent rebranding, with 50 dropping key ESG terms.

X

In the US, 19 sustainable funds were closed in the final quarter, marking the sixth consecutive quarter of closures outpacing new launches.

In Australasia, specifically, there were 12 sustainable fund closures during the fourth quarter, including funds from Magellan and BNP Paribas, indicating tough conditions for fund houses, in general, as margin pressures crept up.

“Some of the notable closures among the sustainable fund cohort were BNP Paribas Earth Trust, Affirmative Global Bond, Magellan Core ESG, and Magellan Sustainable. Maple-Brown Abbott closed its Australian Sustainable Future strategy, while Platinum shut its Global Transition ETF, and Zurich Investments closed the ACI Healthcare Impact strategy as well,” Morningstar said.

A key issue locally is fund providers’ concerns over greenwashing scrutiny, with Mercer and Vanguard already facing penalties of US$7 million and US$8 million, respectively, for false or misleading representations.

As a result, several fund managers have already begun to rename or close ESG or sustainable strategies to avoid accusations of misleading conduct.

Globally, a major influencing factor is Donald Trump’s return to office, which is casting further uncertainty over the US Securities and Exchange Commission’s climate disclosure rules.

“The onus is on the strategies and firms to ensure that their communicated identities and purposes are clear and precise. These need to be supported by documented evidence of their claims, with transparency around the metrics used, and have third-party validation or certification. Inadequate reporting frameworks and compliance mechanisms present the most risks for greenwashing,” Morningstar said.

There were five fund launches in Australasia during the period, up from two in the previous quarter, including two ETFs from Betashares, which brought the total number of ANZ sustainable funds to 261.

Meanwhile, active sustainable funds in Australia and New Zealand saw inflows of US$251 million ($403 million), which was double of those into passive funds that saw US$105 million.

This contrasts with the trend seen in non-sustainable funds, where ETFs and passive investments are outpacing active ones.

Overall, ANZ sustainable flows were US$357 million during the quarter and US$400 million over the full year. Over half of this total went into fixed income sustainable funds, with the remainder into equity and allocation funds.

“Miscellaneous” funds, which cover property, infrastructure and alternatives, saw outflows of US$40 million.

This annual total was a positive reversal after the sector saw US$740 million in outflows during 2023.

While the return to inflows was positive, overall, ANZ sustainable assets under management declined 7 per cent from US$34 billion to US$30.8 billion, due to outflows and negative market movements.

Globally, Morningstar said Q4 saw the highest quarterly inflows of the year at US$16 billion. Product development rebounded with 86 new sustainable fund launches compared to 60 in the previous quarter.

Related Posts

APAC wealth set to double alternatives exposure

by Olivia Grace-Curran
December 12, 2025

In a sign of shifting investment priorities across Asia-Pacific, private wealth portfolios are set to more than double their exposure...

Evergreen funds tipped to reach US$1tn by 2029

by Laura Dew
December 12, 2025

Evergreen funds are set to experience growth of around 20 per cent a year, set to surpass $1 trillion by...

REITs back in favour for 2026

by Georgie Preston
December 12, 2025

Despite mixed performance among listed real estate this year, Principal Asset Management has pegged 2026 as particularly supportive for the...

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

VIEW ALL
Promoted Content

Why U.S. middle market private credit is a powerful income solution for Australian institutional investors

In today’s investment landscape, middle market direct lending, a key segment of private credit, has emerged as an attractive option...

by Tim Warrick
December 2, 2025
Promoted Content

Is Your SMSF Missing Out on the Crypto Boom?

Digital assets are the fastest-growing investment in SMSFs. Swyftx's expert team helps you securely and compliantly add crypto to your...

by Swyftx
December 2, 2025
Promoted Content

Global dividends reach US$519 billion, what’s behind the rise?

Global dividends surged to a record US$518.7 billion in Q3 2025, up 6.2% year-on-year, with financials leading the way. The...

by Capital Group
November 18, 2025
Promoted Content

Why smaller can be smarter in private credit

Over the past 15 years, middle market direct lending has grown into one of the most dynamic areas of alternative...

by Tim Warrick, Managing Director of Principal Alternative Credit, Principal Asset Management
November 14, 2025

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

Latest Podcast

Podcast

Relative Return Insider: RBA holds, Fed cuts and Santa’s set to rally

by Staff Writer
December 11, 2025
After more than two decades, InvestorDaily continues to be an institution that connects and influences Australia’s financial services sector. This influential and integrated media brand connects with leading financial services professionals within superannuation, funds management, financial planning and intermediary distribution through a range of channels, including digital, social, research, broadcast, webcast and events.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About Us

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • Markets
  • Appointments
  • Regulation
  • Super
  • Mergers & Acquisitions
  • Tech
  • Promoted Content
  • Analysis

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Markets
  • Regulation
  • Super
  • M&A
  • Tech
  • Appointments
  • Podcast
  • Webcasts
  • Promoted Content
  • Events
  • About
  • Advertise
  • Contact Us

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited