Sentry Group has announced a partnership with listed fintech start-up Intiger Asset Management, which is chaired by former Financial Planning Association chief executive Mark Rantall.
Under the heads of agreement, Intiger will provide Sentry Group with a framework for the development and delivery of a centralised back office service, Sentry Group said.
The new back office service will bring Future of Financial Advice and Life Insurance Framework reforms in to consideration and place client best interests “firmly at the centre” of the operational model, said Sentry Group chief executive Murray Hills.
“We are constantly seeking advances in technology and process solutions for our advisers that they can utilise to improve operational efficiency, productivity, profitably and the provision of the very highest standards of compliant financial advice and client service,” he said.
Mr Hills added that Sentry Group would also become Intiger’s preferred licensee in the non-aligned independent sector for the duration of the heads of agreement.
Intiger chair Mark Rantall commented that the company was “excited at the prospect” of working alongside the national dealer group.
“Sentry is a large dealer group and this enables Intiger to demonstrate how we can industrialise back office efficiencies to enable financial advisers to deliver advice in a more efficient and cost effective way to more Australians,” he said.