Sonya Choi La Rosa has been appointed to the role of general manager at Paragem, reflecting a continued investment in advisers.
Ms Choi La Rosa has practiced as a financial planner and worked in the industry for over two decades in management roles at BT Financial, Mercer and Citi Smith Barney.
At BT Financial Group, Ms Choi La Rosa worked to redesign and increase efficiencies across advice documentation and policy and led operational transformation programs.
Paragem managing director Mr Nathan Jacobesen welcomed Ms Choi La Rosa to the team and said her appointment reflected the group’s investment in providing services to advisers.
“We stand by the industry and our advisers during this period of change. Ms Choi La Rosa’s experience and skillset supports further growth in our services to advisers. We welcome her to the team and look forward to an exciting future in partnership with our advisers.”
Eliot Hastie is a journalist at Momentum Media, writing primarily for its wealth and financial services platforms.
Eliot joined the team in 2018 having previously written on Real Estate Business with Momentum Media as well.
Eliot graduated from the University of Westminster, UK with a Bachelor of Arts (Journalism).
You can email him on: [email protected]