Prescott Securities intends to press on with its expansion strategy, including planner recruitment, following a number of strategic appointments to its team.
The stockbroking and financial advisory firm plans to set up an office in Darwin and also expand further regionally.
“[We’re] not just [expanding] in the capital city, but [we also want to expand] the brand out into the regional areas, especially in Melbourne and the Gold Coast where we have a small presence,” Prescott Securities chief executive John Nantes told InvestorDaily.
“We see good growth and opportunity there to leverage. That includes recruiting new advisers.
“We’ve got that bench strength to be able to facilitate that growth and put it to good use. We’re looking to recruit strong advisers.”
Nantes has made a number of appointments to the group following his instalment as company chief last November.
Andrew Sterzl has been promoted to the new role of general manager of the company’s operations in South Australia, Victoria and Queensland.
“[This appointment] gives us better strength across all our operations to drive efficiency and scale,” Nantes said.
Ben Prisk has been appointed as a principal of the firm.
Nantes said the company also planned to bring out a new self-managed superannuation fund (SMSF) product for clients in July.
“It will be quite dynamic and we’ll be taking it to the 11,000-strong SMSF clients across the company that [Prescott Securities’ owner]WHK have,” he said.
Communication with clients was also an area the firm had on its agenda, he said.
“I’ve spent a lot of time direct with clients and some feedback I’m getting is that they love the fact we review them every quarter and we actually benchmark our performance against the market,” he said.
“I’ve learnt again that because we’re being more holistic around our investment needs, state planning needs, insurance needs and we’re actually having that contact time, they’re really appreciating the service.
“For us, this is the time when our clients need the most confidence in us and that their investments and future retirement plans are being well managed.”
