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REST boosts targeted advice

Moves to better member segmentation

By Christine St Anne
Thu 02 Sep 2010

REST has enhanced its advice service following its renewed contract with Money Solutions.


Industry superannuation fund REST Superannuation has renewed its contract with Money Solutions to provide the fund with targeted advice.

"Money Solutions will provide us with better member segmentation so that our members can get more targeted advice," REST Superannuation chief executive Damian Hill said.

"This targeted advice will also apply to limited advice. Single-issue advice does not necessarily mean one size fits all. We will be offering our members tailored solutions for limited advice."

Hill said investment choices would differ for members with higher account balances, while only a segment of members could apply for the government's co-contribution scheme.

"We need to effectively mine our membership data to ensure the right sort of advice is applied to members' different needs," he said.

REST Superannuation signed up with financial education firm Money Solutions in 2005 to provide its members with a fee-for-service financial planning service. The service also provides REST Superannuation members with phone advice.

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